First look at the Coca Cola light advert featuring the bottle designed by Lagerfeld himself.  Supermodel Coca Rocha joins Baptiste Giabiconi in a shoot by Karl Lagerfeld.

Last week Karl Lagarfeld himself was spotted in Nice sporting a Karl Who? tote bag. Just when we tought the so-called "eco" bags were not trendy anymore. I think Marc Jacobs was spotted with the same Marc Who? tee shirt but if Karl produced this one, it will outsold all eco bags combined.

No word on price and availability but we will keep you posted. More views after the jump.